Playbook/Quoting & Pricing

Quoting & Pricing

Services & Pricing

The full Mark Studios rate card for every service we offer. For video editing, tiers 1-3 price on the minutes of raw footage or voice-over the client sends, not on the final runtime.

$20Tier 1$30Tier 2$40Tier 3$50Tier 4$80-100Tier 5
Video editing rate per minute - the more we handle, the higher the tier

#Quote Calculator

Estimate a quote in seconds. It applies the tier rates, minimums, add-ons, volume + subscription discounts (capped at 30%), and rush fees automatically.

Add-ons
Estimated total$100

    Estimate only - always see the files and references before sending a real offer.

    #Video Editing - Core Rates

    Tiers 1-3 are based on minutes of RAW PROVIDED FOOTAGE or voice-over. Tier 4 is based on final runtime. Tier 5 is for complex/premium work. Pricing is based on footage SENT, not final runtime.

    #Tier 1 - Standard Editing (Client Provides All Footage)

    Rate: $20 per minute of provided footage | Minimum: $100 per video

    Includes:

    • Full cutting, trimming, and pacing adjustments
    • Text animationstitles, lower thirds, callouts
    • Background musicclient selects the song, suggest pixabay.com/music
    • Sound design and mixing
    • Basic sound effectswhere appropriate
    • Transitions
    • Basic color correction/grading
    • Basic motion graphicssimple callouts, shapes, highlights
    • Basic visual effectscleanups, stabilization, denoise if needed

    #Tier 2 - Editing + Stock Footage/B-Roll Research

    Rate: $30 per minute of provided voice-over or footage | Minimum: $150 per video

    Client provides audio/voice-over + script (or footage). We handle footage research and sourcing on top of everything in Tier 1.

    #Tier 3 - Full-Service Production (Script + AI Voiceover + Footage Research)

    Rate: $40 per minute of provided script / final runtime

    Client provides only a script. We generate AI voiceover AND source all footage/visuals.

    #Tier 4 - Nothing Provided (Script + AI-VO + Footage Research)

    Rate: $50 per minute of final runtime

    Client provides nothing - we write the script, generate AI voiceover, AND source all footage/visuals.

    #Tier 5 - Complex/Premium Editing

    Rate: $80-100 per minute of final runtime

    Custom animations, layered motion graphics, frame-by-frame visual storytelling, building animated scenes from scratch, heavy design-driven compositions.

    #Quick Tier Reference

    Tier 1$20/min
    Client provides raw footageEditing only
    Tier 2$30/min
    Client provides voice-over/audio + scriptEditing + footage research
    Tier 3$40/min
    Client provides script onlyEditing + AI-VO + footage research
    Tier 4$50/min
    Client provides nothingScript + AI-VO + footage research + editing
    Tier 5$80-100/min
    VariesComplex animations, premium production

    #Short-Form Content (TikTok / IG Reels / YT Shorts)

    Final running time up to 90 seconds per reel/short.

    Up to 5 Minutes of Provided Footage Per Video:

    Quantity Price Per Video Delivery Time
    1 $100 5 days
    2-5 $100 each 5 days
    6-11 $85 each 6 days
    12+ $75 each 6 days
    24+ $65 each 8 days

    Includes: Color grading, mixing & mastering, motion graphics, subtitling.

    6+ Minutes of Provided Footage Per Video:

    Quantity Price Delivery Time
    1 $20/minute 5 days (6 if 30+ min footage)
    2+ $20/minute each 5 days (6 if 30+ min, 7 if 1h+)

    Includes: Photo retouching, mixing & mastering, motion graphics.

    #YouTube Video Editing (Gig Packages)

    Up to 5 Minutes of Provided Footage:

    Quantity Price Delivery Time
    1 video $100 5-7 days
    X videos $100 each 5-7 days (6 if 4+ videos, 7 if 6+)

    Includes: Retouching, mixing, subtitling, special effects.

    6+ Minutes of Provided Footage:

    Quantity Price Delivery Time
    1 video $20/minute 5-7 days (6 for 20+ min, 7 for 1h+)
    2+ videos $20/minute each 5-7 days (6 for 20+ min, 7 for 1h+)

    Includes: Retouching, mixing, special effects.

    #Thumbnail Design

    Quantity Price Delivery Time
    1 thumbnail $50 3 days
    2 thumbnails $90 3 days
    3 thumbnails $120 3-4 days
    4+ thumbnails $35 each 4-5 days
    15+ thumbnails $30 each 5-7 days
    With a video order $35 each Add 2 days

    Creative direction rate: $100 per thumbnail - for when the client wants Mark to make all creative decisions with no references.

    3 revisions included. Extra revisions: varies by project (see Section 12.4).

    What we need before starting:

    • Images/assets
    • Reference examples
    • Exact text
    • Preferred colors/fonts
    • Title it pairs with

    #AI Voiceover Generation

    Rate: $100 minimum for up to 5 minutes, then $10/min after that

    ToolElevenLabs
    Revisions2 revision rounds included
    Delivery1 mp3 file
    Always confirmMale or female voice, tone/style
    LicensingCommercially licensed and safe for YouTube monetization

    Mark sometimes prices this at $65-$85 depending on the client and situation. Default to $100. Do not offer discounts without Mark's approval.

    This is always Phase 1 - delivered and approved BEFORE video editing begins.

    #Intro Design

    Tier Description Price Delivery
    Simple Just a logo, up to 5 seconds $100 5-7 days
    Personalized Has footage or other content, up to 10 seconds $150 5-7 days
    Fully Customized Requires custom animations, over 10 seconds $200 5-7 days

    #Outro / Endscreen Design

    Tier Description Price Delivery
    Simple Overlay text, add logo $100 5-7 days
    Personalized Text, logo, sound effects, custom design $150 5-7 days
    Fully Customized All of the above + footage if requested $200 5-7 days

    #YouTube Banner Design

    Tier Description Price Delivery
    Basic JPG + PNG format $150 5-7 days
    With Template + Source JPG + PNG + feed template + source files $200 5-7 days
    With Extra Version All above + extra version $300 5-7 days

    #YouTube Strategy & Consulting

    Custom Strategy Document: $250-$1,000+ (depends on scope and depth)

    $2501 channel
    $3502 channels
    $500-$1,000+Larger scope / enterprise

    Includes:

    • Script reviewwith retention feedback
    • Competitor research
    • YouTube algorithm breakdown
    • Content positioning and packaging strategy
    • Title/thumbnail optimization
    • Content roadmap

    Consultation Calls:

    Duration Price Includes
    15 minutes $100 Page/channel evaluation
    30 minutes $200 Page/channel evaluation + action plan
    1 hour $400 Page/channel evaluation + action plan

    Scheduling: 7 days out from order.

    #YouTube Starter Package

    A bundle for new channels. Components priced individually:

    Component Price Range
    Channel Bio $50
    Channel SEO $50
    Video Description Template $50
    Custom End Screen (Outro) $75 - $600+
    Custom Logo Intro $100 - $600+
    Custom Channel Banner $100 - $200
    Custom Profile Picture or Logo $50 - $100
    1 Custom Thumbnail Template $50

    If the client orders ALL of the above: 15% discount on the total.

    #Add-On Services & Extras

    Service Price Notes
    Subtitles (complex) $50 per 10 min Complex subtitle work only
    Screen Recordings (we record) $10/min (min $100) -
    Logo Animation $100 - $300 Depends on complexity
    Logo Design $100 -
    Logo Conversion (to vector) $50 -
    Slides $25 each -
    Different Video Sizes (resize) $75 -
    Additional Videos from Same Footage $75 each -
    Different Format from Same Footage $50 each -
    Post/Account Setup / Video SEO $100 -
    Script Writing $100 (up to 5 min), then $10/min -
    Green Screen Removal $50 -
    VTT File (caption file) $35 each -
    Compositing/green screen $50/video additional -
    CapCut templates $150 each -
    Icon logo $75 - $100 -
    Vertical reformat $75/video -

    #Source/Project Files

    Editable project layers are sold separately
    Editable project layers are sold separately

    Source files are NOT included in standard deliverables. Standard deliverables are final exported MP4s only.

    • Video project source files: Minimum $250 (varies by project complexity)
    • Thumbnail/banner source files: $35-$50 additional (sometimes included depending on the project)

    If unsure on pricing, escalate to Mark.

    #Delivery Times & Expedited Delivery

    Faster turnaround is a paid service
    Faster turnaround is a paid service

    Standard delivery: 5-7 business days (varies by service)

    Expedited delivery surcharges (additional cost on top of project price):

    +$30024 hours+$20048 hours+$15072 hours+$1004 days+$505 days+$356 days
    Expedited delivery surcharge by turnaround - the faster they want it, the more it costs
    Turnaround Extra Cost
    24 hours +$300
    48 hours +$200
    72 hours +$150
    4 days +$100
    5 days +$50
    6 days +$35
    Standard (7 days) No fee

    Never compress a timeline for free unless the delay was your fault. Expedited delivery is a paid service, not a favor.

    For bulk orders or subscriptions: Turnaround times can be more flexible depending on the client, project, and situation. This is case-by-case - escalate to Mark if the client is pushing for faster delivery on a bulk order.

    #Volume & Subscription Discounts

    Discount Type Discount
    3+ videos at once 5% off
    6+ videos at once 15% off
    12+ videos at once 20% off
    3-month subscription 5% off
    6-month subscription 10% off
    Black Friday (seasonal) 10% coupon

    Discounts stack up to 30% maximum. Only for actual volume - not promises of future volume.

    Stacking example: A client on a 6-month subscription ordering 12+ videos per month gets 30% off:

    • Tier 1: $20/min -> $14/min (minimum $70 per video)
    • Tier 2: $30/min -> $21/min

    Always calculate the combined discount and present the final rate clearly to the client.

    #Phased Pricing for Full-Service Projects

    When a project requires voiceover + video editing + thumbnail, structure it in phases:

    1. 1
      Phase 1: AI Voiceover$100, separate offer. Delivered and approved first.
    2. 2
      Phase 2: Video Productionrate depends on tier, separate offer sent after Phase 1 approval.
    3. 3
      Phase 3: Thumbnail$50, separate offer (can run in parallel).

    Each phase is a separate Fiverr custom offer. They cannot be combined into one invoice.

    #What Is NOT Included (At Any Standard Tier)

    What is NOT included at any standard tier
    • Thumbnail design (separate pricing)
    • Scriptwriting or content research (separate pricing)
    • Source project files (see Section 4.12)
    • Intro/outro design (separate pricing)
    • Complex animations or advanced motion graphics (Tier 5)
    • Full video subtitles/captions (unless added as an extra)
    • GeoLayers map animations
    • 3D animations/Blender work
    • Character animation (2D or 3D)

    #Complete Pricing Quick Reference

    Use this single table for at-a-glance lookups during live conversations:

    Service Rate Minimum
    Video Editing Tiers
    Tier 1: Client provides footage $20/min provided footage $100 (up to 5 min)
    Tier 2: Client provides VO/script, we research footage $30/min provided VO/footage $150
    Tier 3: Client provides script, we do AI-VO + footage $40/min runtime -
    Tier 4: Nothing provided, we do everything $50/min runtime -
    Tier 5: Complex/premium editing $80-100/min runtime -
    Short-Form (up to 5 min footage)
    1 reel $100 -
    2-5 reels $100 each -
    6-11 reels $85 each -
    12+ reels $75 each -
    24+ reels $65 each -
    Short-Form (6+ min footage)
    1 video $20/min 5 days (6 if 30+ min, 7 if 1h+)
    2+ videos $20/min each 5 days (6 if 30+ min, 7 if 1h+)
    YouTube Video Editing
    Up to 5 min footage (1 video) $100 5-7 days
    Up to 5 min footage (X videos) $100 each 5-7 days (6 if 4+, 7 if 6+)
    6+ min footage (1 video) $20/min 5-7 days (6 for 20+ min, 7 for 1h+)
    6+ min footage (2+ videos) $20/min each 5-7 days (6 for 20+ min, 7 for 1h+)
    Thumbnails
    1 thumbnail $50 -
    2 thumbnails $90 -
    3 thumbnails $120 -
    4+ thumbnails $35 each -
    15+ thumbnails $30 each -
    With video order $35 each -
    Creative direction (no references) $100 each -
    Extra revision (past 3 included) Varies by project (see Section 12.4) -
    AI Voiceover $100 (up to 5 min), then $10/min $100
    Intro $100 / $150 / $200 by tier
    Outro $100 / $150 / $200 by tier
    YouTube Banner $150 / $200 / $300 by tier
    Add-Ons
    Subtitles (complex) $50 per 10 min -
    Screen recordings (we record) $10/min $100
    Logo animation $100 - $300 -
    Logo design $100 -
    Logo conversion (to vector) $50 -
    Slides $25 each -
    Resize to different video size $75 -
    Additional video from same footage $75 each -
    Different format from same footage $50 each -
    Video SEO / account setup $100 -
    Script writing $100 (up to 5 min), then $10/min $100
    Green screen removal $50 -
    VTT file $35 each -
    Source files (video projects) Minimum $250 Varies by complexity
    Source files (thumbnail/banner) $35-$50 additional Sometimes included
    Compositing/green screen $50/video additional -
    CapCut templates $150 each -
    Icon logo $75 - $100 -
    Vertical reformat $75/video -
    Consulting
    Strategy Document (1 channel) $250 -
    Strategy Document (2 channels) $350 -
    Strategy Document (larger scope) $500-$1,000+ -
    15 min consultation call $100 -
    30 min consultation call $200 -
    1 hour consultation call $400 -
    YouTube Starter Package (all items) Varies (15% discount if bundled) -
    Discounts
    3+ videos at once 5% off stackable
    6+ videos at once 15% off stackable
    12+ videos at once 20% off stackable
    3-month subscription 5% off stackable
    6-month subscription 10% off stackable
    Black Friday (seasonal) 10% coupon stackable
    Expedited Delivery
    24 hours +$300 -
    48 hours +$200 -
    72 hours +$150 -
    4 days +$100 -
    5 days +$50 -
    6 days +$35 -

    #Pricing Explanation (chat template)

    Template
    My video editing rate is $20/min of raw footage you send me, with a $100 minimum (covers up to 5 minutes). The less footage you send, the cheaper it is. If I need to source stock footage, it's $30/min with a $150 minimum.