Playbook/Reference

Reference

What's New

This is the changelog for the playbook. When a rule, price, or process changes - or a new tool lands - it gets logged here first. Check it when you come back after time away so you are never working off an old version.

#Recent Updates

  1. May 2026Playbook v3. Interactive tools added - the decision navigator (Find the Right Move), the pricing calculator, the banned-words checker, and the script word-count / runtime estimator. Pricing, revisions, delivery, and communication guidance expanded and tightened.

Bookmark this page. Anything that changes in how we quote, communicate, or deliver shows up here before it shows up anywhere else.

#How to read an update

New rule or processRead it, then re-read the full page it links to. If it changes how you already handle something, that change is effective immediately.
Price or package changeUpdate any open conversations to the new numbers. Never honor an old price you already quoted without checking with Mark first.
New toolTry it once on a real example so it is familiar before you need it with a client waiting.